98. Broo Premium Lager

Broo Premium Lager


Company info:
Broo Pty Ltd
Sorrento, V.I.C

[www.broo.com.au]

Bottle size sampled: 330 mL

Alcohol: 4.6%
Standard drinks: 1.2

Cap type: Twist

Cost: I picked this up for $2.99AU

Label info: ‘Premium Australian Lager. Brewed in our back shed and crafted from the finest malt, barley and of course hops. There’s no artificial anything, and it tastes bloody broodiful’
and
‘Broo Fact: A good Broo should always be drunk from a brown bottle. (Troo)’

What the label really means: haha…see what they did there? They said ‘broodiful’ instead of ‘beautiful’! haha.
Ok, all facetious laughter aside I gotta give the guys some credit for clearly having a sense of humour and wanting to make their label a fun read. I’m sure it would appeal to many different people in the community – ‘Hey Hey it’s Saturday’ fans for one!

The Hell-Cat review starts here

Label: They’ve taken the oft-used ‘kangaroos ahead’ road sign and given it a slight twist by having half of it in a shade of bronzed gold. It’s certainly an improvement as it steers just a tad clear of cliched-ism. The gold used on the label is not your traditional beer label gold and also serves to steer the beer away from real-estate agent tacky. The R in ‘Broo’ bears a striking resemblance to a kangaroo tail and is cute in a ‘Look at that elderly person carrying a walkman’ kind of way. But, over all, the label fails miserably. It’s still well and truly entrenched in the highway gift shop genre and there’s little to help it claw its way out.

I give it a label rating of 4.5 out of 10.

AROMA: It’s very….wait for it….hoppy. There. Done. It’s good night from me.

Taste: GLASS – Quite a bland, generic lager and not overly enjoyable in the least. In fact the more I drink of this the more bland it becomes. It has all the markings of a big-mass produced brew while purporting to be made in the back shed. I’m not buying it for a second but if I did, I’d suggest someone check the guttering and the hop bag for mouse turds.

I give it a beer from glass rating of 5 out of 10.

Taste: BOTTLE – Just as dull, if not more so. Oh boy…this is really quite embarrassing. I bet the bloke that sold me this bottle this afternoon was having a quiet chuckle to himself. Well the joke’s on him because….oh wait…no, the joke is on me isn’t it? Keep forgetting who benefits in jokes of this nature. You know, the ol consumer watchdog scares and such.

I give it a taste from bottle rating of 5 out of 10.

Song of choice: Try this along side Led Zeppelin’s ‘Over the Hills and Far Away‘

Accompanying food: It’s not a beer I recommend to accompany much food as I fear you might revisit a lot of dinner after 2-3 of these Broos. But if I did have to recommend food I’d say big, fatty sausages, steak, onions, mushrooms and char-grilled vegies.

Best season to appreciate: Which is the season that means never? Alright, alright….I’ll play fair. Summer. Done.

All-nighter beer? Nope. No way. Not now. Not ever.

NEXT WEEK: It’s my 99th beer next week, leading up to the great celebrations planed for the 100th! Give me your suggestions, or, if you’re reading this from a brewery with a few spare bottles, well….*wink*….you know….*wink*.